Web3 has become the most sought-after investment sector of 2022, as use cases for nonfungible tokens (NFTs), the Metaverse and other blockchain applications come to fruition.
Consumer goods company Unilever is embracing web3 and the metaverse. Unilever owns a raft of household names, including Magnum, Ben & Jerry’s, Vaseline, Dove, Hellmann’s mayo and 400 others.
FIFA has teamed up with blockchain technology company Algorand to agree a sponsorship and technical partnership deal. The agreement means Algorand will become the official blockchain platform of FIFA and provide the official blockchain-supported wallet solution. As per the sponsorship agreement, Algorand will be a FIFA World Cup Qatar 2022™ Regional Supporter in North America and Europe, and a FIFA Women’s World Cup Australia and New Zealand 2023™ Official Sponsor.
